Streetwear Survival: Why Streetwear Boutiques Are Not Affected by The Wholesale Crash
“Wholesale is in trouble,” is what people usually hear when wondering about our current retail environment. Direct to consumer is a beast of a competitor for traditional retail to deal with, but this is due to large companies lack of adaptation to changes. There are plenty of stores that have made correct decisions, and still provide a necessary function in the apparel world, especially streetwear. Successful stores serve as more than just a place to buy products though. They